Tata Motors’ Nano may not be set the small car market on fire but there is no question that there is a lot of glitter.
The company has just unveiled the Gold plus Nano, a one off showpiece product that sees the car covered with 80kg of 22 carat gold, 15kg of sliver and 10,000 semi precious stones and precious stones.
This is indeed not the “people’s car” that Tata Motors had announced with much big deal a couple of years ago, but the Gold plus is certain to catch everyone’s eyes.
The car was revealed at Tata Theatre in Mumbai by Ratan Tata, chairman of Tata Group.
Today, gold is priced at Rs 28,147 per 10 grams and with over 80 kg of the yellow metal used to decorate the Nano, it is precious.
The gold only would be worth $4.68 million.
Gold plus is a Tata owned jewellery chain that was accountable for this gold enclosed Nano. The car was crafted to celebrate 5,000 years of jewellery making in India.
This car will be on exhibit at some of the company’s showrooms for the next six months wherever viewers can get a look at this show of opulence. But no test drives, please.
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